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Join Utah's Own

Exceptional Goods, Made Next Door

Identify As Local

Recent studies show that Utah consumers are willing to pay a premium for products labeled with the Utah’s Own brand! Set your product apart and identify yourself as Utah’s Own.

By joining Utah’s Own, you’ll have authorization to use the trademarked Utah’s Own logo. Established over 20 years ago, more than 70% of Utah consumers recognize the logo as a brand that helps them identify quality Utah-grown and Utah-made products. Members are also listed in our online Utah’s Own business directory and may receive additional marketing opportunities in our local promotion campaigns.

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Connections

Utah’s Own works with community partners including retail and wholesale businesses, local markets, and small business specialists. Utah’s Own members can benefit from a network of experienced local business owners to expand sales and marketing opportunities and connect with entrepreneurs who understand the joys and challenges of business ownership and trends in Utah.

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What Businesses are Saying

Clark
Buttermints

I have learned a lot from the Utah's Own organization, and have found that they genuinely care about the people of Utah. It's hard to find people who care as much or more about your business, then you do. I think the biggest thing Utah's Own has done is it tells potential customers that we are someone just like them. Because of this, I have recommended Utah's Own to many other people along the way.

Nancy Jensen
Green Canyon Farms

Using the Utah's Own trademark solidifies to our customers that we are a real local company grown here in Cache Valley Utah! People want fresh, quality, local, produce that they can trust.

Whitney Thomas
Christiansen Family Farm

When customers see the Utah's Own brand on our label, they immediately know that their food is grown right in their backyard by their neighbors and friends. It allows customers to also find value in supporting local farmers and ranchers. It doesn't take long for a customer to realize the value in knowing their food source! We are thrilled to continue to use the Utah's Own initiative as we have for many years!

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How it Works

Utah’s Own is a voluntary local promotion program operated by the Utah Department of Agriculture and Food. Prospective members complete a brief online application; eligible applicants are approved within 1-2 business days. Utah’s Own membership is valid for one-year from the date of payment. Once approved, members are authorized to use the Utah’s Own logo, attend exclusive member events, and can get started building a Utah’s Own directory listing right away.

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Membership Qualifications

  • Be headquartered or incorporated in Utah
  • Have an active business license
  • Pay an annual membership fee
  • Meet one or more of the following criteria:
    • Grow, raise, produce, prepare, or manufacture food in Utah,
    • Produce or manufacture a dietary supplement in Utah,
    • Manufacture a body care product in Utah, or
    • Produce other products from Utah-sourced agriculture ingredients such as wool socks, nursery products, or dog treats.

Types of Members

  • Farmers & Ranchers
  • Food & Beverage Artisans
  • Breweries, Distilleries & Wineries
  • Restaurants & Caterers
  • Body Care Artisans
  • Other Agricultural Producers

Membership Costs

  • $75 for new members
  • $60 for renewing members
Membership in the Utah's Own program does not constitute the endorsement of any particular company and solely denotes that a company meets the program eligibility criteria and pays the annual membership fee.

Support Local. Partner With Us.

Do you love locals as much as we do? Supporting Utah business matters - show your love for local producers by becoming a sponsor of Utah's Own.

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